Golden 1 Credit Union and Sacramento Kings Tuesday announced a naming rights partnership establishing Golden 1 Center as the name for Sacramento’s world-class entertainment and sports center scheduled to open in fall of 2016.
As a result of the partnership, Golden 1 becomes the first credit union in the country to secure the naming rights for a major league professional sports venue.
With more than $9 billion in assets, Golden 1 is the leading credit union in California and the sixth largest credit union in the nation. Golden 1 has more than 720,000 members across California, 1,400 employees and more than 330,000 members in the greater Sacramento area.
The Golden 1 Center and mixed-use development is a once-in-a-generation transformative project that will redefine the Sacramento region. A third-party analysis estimated that the combined economic impact of the downtown arena and surrounding development will generate 4,000 permanent jobs and $11.5 billion in economic activity for the Sacramento region over the expected 35-year lifespan.