At a gala ceremony outside their new arena, the Sacramento Kings unveiled a family of new logos Tuesday, to the delight of hundreds of season ticket holders and a sprinkling of current and former players.
Team executives said the five purple-and-gray logos were designed to reflect the franchise’s long history, including the look the Kings sported when they relocated to Sacramento from Kansas City in 1985, while offering a fresh image as the team prepares to move into Golden 1 Center this fall.
The old logo, which combines a shield, crown, basketball and jousting lances, is being retired after 22 years.