The Sixers have decided to stop referring to the Wells Fargo Center by name in all news releases and on the team website because the financial institution chose not to become a business partner with the basketball franchise.
This season, the 76ers started referring to the 20,000-seat arena simply as The Center.
Chris Heck, chief revenue officer of the 76ers, said the team values its partners and tries to maximize its relationships.
"We also continue to enjoy our relationship with Comcast Spectacor as tenants at a world-class arena, but that particular bank is currently not a sponsor of the Philadelphia 76ers," Heck said.