Michael Jordan gets $8.9M in suit against grocery store
The owner of a supermarket chain must pay Michael Jordan $8.9 million for using his name and promoting a product in an ad without his permission.
A jury deliberated for six hours before handing down the verdict Friday night in federal court in Chicago, where Jordan won six NBA titles with the Bulls.
Lawyers for Safeway, owner of now-defunct Chicago-based chain Dominick's, said Jordan should be paid $126,900 for the use of his name in a 2009 ad. But Jordan's legal representatives brought in sports economist Andrew Zimbalist, who testified that Jordan's fair market value for the ad was $10 million.